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MODE

Mode: The Future of Brushing

Mode is the future of brushing, with the world’s first toothbrush that docks magnetically and charges without wires. Patent pending

CHALLENGE >     APPROACH >     RESULTS >

SERVICES
Industrial Design | Visualization | Animation | Packaging | Visual Design | Out of Box Experience | Structural Packaging

INDUSTRY
Consumer Electronic | Oral Care

CHALLENGE

The next best accessory

Compound Brands, the parent company behind Auraglow and now Mode, came to Enlisted to find a way to transform the routines of oral care.

The client partner was uninterested in creating just another generic electric toothbrush and instead wanted to create a device that enhances the brushing experience and elevates the broader bathroom aesthetic.

APPROACH

Innovate your routine

Through extensive research we discovered the majority of users found their brushing routine tedious, the charging experience cumbersome, and disliked the obtrusive nature of traditional electric toothbrushes.

Informed by these learnings, Enlisted developed various product iterations with a focus on improving the charging and docking experience. At the intersection of innovation and routine, Mode was born as the future of brushing.

RESULTS

New smile, new life

Mode is meant to be equal parts innovative and design-forward. By eliminating cords for charging and creating an aesthetically pleasing bathroom essential, Mode is challenging the status quo for those who don’t want to sacrifice home design for a necessary tool.

It is the world’s first toothbrush in its category that docks magnetically, charges without wires, frees up counter space, and elevates your daily oral care routine.