Mode: The Future of Brushing
Mode is the future of brushing, with the world’s first toothbrush that docks magnetically and charges without wires. Patent pending
CHALLENGE > APPROACH > RESULTS >
SERVICES
Industrial Design | Visualization | Animation | Packaging | Visual Design | Out of Box Experience | Structural Packaging
INDUSTRY
Consumer Electronic | Oral Care
CHALLENGE
The next best accessory
Compound Brands, the parent company behind Auraglow and now Mode, came to Enlisted to find a way to transform the routines of oral care.
The client partner was uninterested in creating just another generic electric toothbrush and instead wanted to create a device that enhances the brushing experience and elevates the broader bathroom aesthetic.
APPROACH
Innovate your routine
Through extensive research we discovered the majority of users found their brushing routine tedious, the charging experience cumbersome, and disliked the obtrusive nature of traditional electric toothbrushes.
Informed by these learnings, Enlisted developed various product iterations with a focus on improving the charging and docking experience. At the intersection of innovation and routine, Mode was born as the future of brushing.
RESULTS
New smile, new life
Mode is meant to be equal parts innovative and design-forward. By eliminating cords for charging and creating an aesthetically pleasing bathroom essential, Mode is challenging the status quo for those who don’t want to sacrifice home design for a necessary tool.
It is the world’s first toothbrush in its category that docks magnetically, charges without wires, frees up counter space, and elevates your daily oral care routine.